Seller's Guide

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your Realtor® once you choose one so he or she can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. We will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once we deem the offer is acceptable, we will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, we will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your Realtor® to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

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KELLY & JOHN D.

KELLY & JOHN D.

"Lush photography, vivid property descriptions and a superior internet presence made our property come alive! Top-notch. I don't believe there is any team more knowledgeable or experienced with Ladera Ranch real estate than the...
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SWANNA B.

SWANNA B.

"From the listing interview through our successful close of escrow, I felt Susan and Robert Blatman were the most professional, efficient, and effective Realtors® that I had ever used. Many, many thanks!"
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ZORAIDA & JEFF K.

ZORAIDA & JEFF K.

"The Blatmans far exceeded our expectations. Susan & Robert are consummate professionals. The pictures, staging, MLS listing, sales brochure, open houses, and reputation sold our home in less than one week! Mind-boggling! Their...
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DEB & RAFAEL M.

DEB & RAFAEL M.

"The Blatmans know the Ladera Ranch market inside and out. Susan and Robert got more people through our home in two weeks than we did in the two months prior-when it was listed with another agent."
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MEGAN & JOHN W.

MEGAN & JOHN W.

"Robert and Susan made us feel very comfortable and were truly dedicated to the marketing of our home. They are always available and made sure to include all the little touches that made us feel like we were their most importan...
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ANGIE & ERIC N.

ANGIE & ERIC N.

"Our experience was first-rate! Susan & Robert attracted a great Buyer for our Ladera Ranch home. The Blatman Group delivered as promised, quickly, and with awesome results!"
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STACIE & DON A.

STACIE & DON A.

"Top notch service. Unparalleled knowledge. Always up to the minute information. Wonderfully helpful. You should clone yourselves, the world could use more agents like you!"
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CARRIE & TREVOR T.

CARRIE & TREVOR T.

"10 being the best, they were a 15!!! We are so thankful to the Blatmans for all they have done for our family and could not be happier. Thank you, Susan and Robert."
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TONYA & BOB C.

TONYA & BOB C.

"Impeccable! That sums it up. Our house was not on the market long after switching to Susan & Robert and the Blatman Group."
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EICHELLE & CRAIG C.

EICHELLE & CRAIG C.

"First class all the way through! Susan and Robert got the highest price ever for our model!"
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MEGAN & JOHN W.

MEGAN & JOHN W.

"As local residents Susan and Robert are extraordinarily qualified in the local market. In addition, you can tell they love our community and exude that to potential purchasers. Susan and Robert sold our home quickly and for a ...
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ERIN & STEVE A.

ERIN & STEVE A.

"We want to thank you for all that you did to make the sale of our home possible. Choosing you guys was the best decision that we could have made. Thank you for helping us make one of our dreams come true."
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JUDY M.

JUDY M.

"Thank you profusely for your great service and friendship that developed as you worked with me to sell my home in Ladera Ranch. It is beyond me why anyone would choose another Realtor® group! Your knowledge of the area, your a...
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ELIZABETH & DAN H.

ELIZABETH & DAN H.

"Excellent! We felt like the Blatmans gave 110% to the sale of our home. We were very pleased with our experience working with Robert & Susan. They were friendly, very well informed and so professional- a wonderful couple to wo...
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BERNADETTE & DAVID B.

BERNADETTE & DAVID B.

"The Blatmans were spot on from start to finish. As a former (and somewhat successful) For Sale By Owner who was jaded and cynical about utilizing a real estate agent to sell our home, we've had our faith restored. The Blatman ...
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VANESSA &  ROB C.

VANESSA & ROB C.

"Susan and Robert are the best!. We really enjoyed their straightforwardness and professionalism. Their marketing efforts were first-class and made our home stand out in a very competitive real estate market. We're so glad that...
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LESLIE & ANDREW G.

LESLIE & ANDREW G.

"Excellent! Best real estate experience we have ever had!!! Susan and Robert treated us like the most important people on earth from the moment we met them. They worked hard and helped us get a great house for a good price in a...
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SYDNEY & BILL E.

SYDNEY & BILL E.

"Susan and Robert made it easy to sell our home. We interviewed many different Realtors® before deciding on the Blatmans. What an excellent decision we made! We sold for the highest price in our neighborhood and still hold that...
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KIM & AL M.

KIM & AL M.

"Over the years we have bought and sold somewhere near 10 homes and 30 investment properties. I guess one might consider us to be fairly experienced with the typical real estate transaction. I have to say, that during the recen...
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Grayceann & Phil S.

Grayceann & Phil S.

"Susan and Robert were both professional and extremely helpful in guiding us through the process of selling our Ladera Ranch home. Since we were out of state for much of the process it was reassuring to us to have them help us ...
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